From The Electronic Intifada
Israel, already one of the world’s most negatively viewed countries, according to an annual BBC survey, has seen its reputation sink even lower in 2012.
The result will come as a blow to Israeli officials and organizations who have been attempting to improve the country’s image through intensive hasbara – propaganda – campaigns.
The 2012 Country Ratings Poll, conducted by GlobeScan/PIPA for the BBC among 24,090 people around the world, and published on 10 May, “asks respondents to rate whether the influence of each of 16 countries and the EU is ‘mostly positive’ or ‘mostly negative.’”
The press release accompanying the full report notes briefly that “The most negatively rated countries were, as in previous years, Iran (55% negative), Pakistan (51% negative), and Israel and North Korea (both 50% negative).” ...
...Israel’s behavior shapes views
Can all this be put down to “anti-Semitism” as Israel’s propagandists like to insist? Not according to the BBC survey. The factors shaping views of Israel are largely political, according to the report’s analysis:
Israel, already one of the world’s most negatively viewed countries, according to an annual BBC survey, has seen its reputation sink even lower in 2012.
The result will come as a blow to Israeli officials and organizations who have been attempting to improve the country’s image through intensive hasbara – propaganda – campaigns.
The 2012 Country Ratings Poll, conducted by GlobeScan/PIPA for the BBC among 24,090 people around the world, and published on 10 May, “asks respondents to rate whether the influence of each of 16 countries and the EU is ‘mostly positive’ or ‘mostly negative.’”
The press release accompanying the full report notes briefly that “The most negatively rated countries were, as in previous years, Iran (55% negative), Pakistan (51% negative), and Israel and North Korea (both 50% negative).” ...
...Israel’s behavior shapes views
Can all this be put down to “anti-Semitism” as Israel’s propagandists like to insist? Not according to the BBC survey. The factors shaping views of Israel are largely political, according to the report’s analysis:
For those who held negative views of Israel influence in the world, the foreign policy of the Israeli State is by some distance the main reason explaining their negative rating (45%). The way Israel treats its own people stands out as the second most important reason (27%). Of those holding positive views, Jewish traditions and culture are cited by 29 per cent globally, closely followed by foreign policy (26%).more
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